Insanity of one billion four hundred and ten million and sixty-five thousand four hundred and eight dollars buys Intel: Times of angst new terminal

Beijing reports Hou Jiyong

Same " Intel Inside " , the meaning differs greatly.

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"From 2008 financial crisis begins, till economic environment ameliorated last year, intel exami usb harddrive enclosure for lap top ned platform strategy afresh, decision regain ' the best selling moto gp xbox Intel Inside ' the strategy, but gifted to its new meaning. " on August 31, cao Lei of manager of public relations of ministry the best selling ata pci of Intel consumer goods expresses when accepting our newspaper reporter to interview, at present Intel interior has not shifted platform strategy.

As corresponding as this is Intel dazzling buy with great quantity. On August 31, the wireless solution branch that Intel announces to buy Ying Feiling in order to restrict cash reserve in a bank of 1.4 billion dollar (WLS) ; On August 19, intel announces with every 48 dollars cash buys McAfee of safe software company, this trades total value restrains 7.86 billion dollar; And be in several days ago on August 16, intel still announces to buy the cable modem branch of heart state apparatus. Inside half month, of Intel " mad " buy had cost about 10 billion dollar.

Liang Xiao of analyst of Sai Di adviser thinks, original " Intel Inside " it is the CPU that points to Intel " Inside " , and buy through series, intel has finished new position, be about to CPU, wireless solution, mobile safety " Inside " .

　 Intel " buy wildly "

Liang Xiao expresses, intel connects a bought end is executive diversity strategy, carry the domain such as the electron to extend to computer of mobile phone, flat, TV, car from computer.

Look in Cao Lei, these buy Intel to have a common cause, calculate namely the 3rd domain of the industry. He thinks, the first domain of computational industry is table machine and service product, the 2nd domain is jotter domain, and so called the 3rd domain is computer of mobile phone, flat, car carry electron, TV to wait. "These terminal are the product of class of next ten million. " Cao Lei says. In fact, the global shipment volume of the smartphone had exceeded 200 million last year. Future, these terminal will make strong computation terminal, namely by current embedded terminal is become " intelligence + couplet net " terminal.

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Cao Lei says, intel marchs the component of traditional advantage key of these domains is chip, compare with photograph of the others competitor, intel chip has very strong brand dominant position, function strong, specific power consumption is low, but the advantage of chip domain is the one ring that prospective Intel enters these diversity terminal only, intel sti ata pci ll needs to build other dominant position through buying.

Liang Xiao thinks, cut from chip domain with Intel of times of table machine, jotter different, its can apply from the key in new diversity era cut. In times of PC, jotter, operation speed is the most important level, and in diversity terminal times, "Safe + couplet net " ability will be the application with computational the most crucial terminal. Accordingly, whether block an afore-mentioned application, the crucial factor that becomes decision Intel future.

Intel is in the material of a video that sends our newspaper the reporter, intel CEO Ou Dening expresses, intel plans McAfee compositive in processor, as " calculative the 3rd big pillar " .

The reporter interviews know, in Intel advocate the cruel that push in computer of farsighted series notebook, predict to will use more Ying Feiling technologies and patent very quickly, future can be used at more terminal.

Ou Dening says, come so, the Intel company is able to have at present " sex of join of the function of high-energy effect, Internet and security " .

　 Different " Intel Inside "

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Cao Lei says, the core of Intel new strategy is regain " Intel Inside " , but its meaning and had differred so. In fact, amount to 10 billion dollar in this cost before buying an action, intel had had a seri usb harddrive enclosure best buy es of attempts in other terminal domain.

2008, intel rolls out Moblin system and chip Atom, be aimed at equipment of MID(mobile interconnection) market itch to try. Intel discovers later, in mobile equipment, the mobile phone just is " big head " , and system of MID, Che Zaixin breath, portable media player (navigational aid of PMP) , individual (machine of PND) , number carries a box on the head (STB) , it is consummate net to wait originally, although range is wide, still be however " small numerous " .

Subsequently, intel and Nuojiya roll out MeeGo operating system hand in hand, plan to roll out next generation to handle Medfield.

"MeeGo+Medfield " be called by media " double M " , its competitor besides Andriod+ARM system, still include the competitor such as smartphone of malic mobile phone, Microsoft.

"Double M " the framework still does not make sure Intel obtains very speech to counterpoise in future. Liang Xiao says: McAfee has wireless and safe solution, business can not be his to supply chip in mobile phone domain related Ying Feiling, come so, of Intel " CPU+ wireless solution + mobile safety " the framework can be made up for " Moblin system + Atom chip " and " MeeGo+Medfield " insufficient.

Liang Xiao thinks: D the most popular usb harddrive enclosure omain of mobile phone terminal and PC industry are completely different, PC times, intel adopts chip this crucial component and collaboration of Microsoft of operating system manufacturer, can the palm ac the best selling usb harddrive enclosure cuses provider of application software software, it is in OEM manufacturer establish an ecosystem that has very speech right, and in mobile phone domain, manufacturer of brand mobile phone has speech right most, intel offers complete solut the most popular ata pci ion through be mobile manufacturer only, acquire majority terminal manufacturer approbate, ability establishs the speech inside the industry to counterpoise gradually stage by stage.

He is forecasted, inside period of time, intel won't imitate the way of its PC times, will " Intel Inside " stick on terminal unit.

Liang Xiao thinks, in diversity terminal times, intel acquires the monopoly position like PC times very hard, provider of mobile phone chip includes to be connected high, heart state apparatus, ARM. At the same time inside this domain, operation business (business of wide cable operation, mobile operation business) , content provider has certain speech to counterpoise.

In fact, intel has given a person the sense of too impatient to wait and angst to the be covetous on of wireless domain. On August 31, the message says, intel announces to will support LTE technology. The competition of WiMAX technology existence that spreads energetically before this technology and Intel concerns.

"Intel won't cultivate hang oneself to die in. " sale of Intel whole world a most popular selling moto gp xbox nd sale director Tom Kilroy express to media, "If LTE technology makes occupation standard, plan of our research and development also can transform to LTE technology. Plan of our research and development also can transform to LTE technology..